How I’m working on my hatred of sales

Ever heard of Ray Abraham and the Strategy of Preeminence?

This article is in follow-up to a previous article I wrote about why I hate sales and how “I fear the embarrassment of someone saying what I’m offering is not worth the money”.

Since writing the article, I have undertaken many more sales discussions and calls based on the advice found on the NHS website that to overcome a fear, you must introduce ‘gradual exposure to your fear’.